UNVETTED.

EP 001Business

Veterinary medicine spends a lot of time talking about client communication. This conversation looks at it from the other side. Glen Baker is the founder and team leader of the MorrisAgent Team, where he has built a referral-driven real estate business around a simple promise: “No Surprises, Ever.” He also serves as Chief of the Boonton Fire Department and has spent years fostering dogs — three very different environments where trust, communication, and how people are treated matter enormously. Glen joins UNVETTED to talk about what clients actually notice, why communication often matters before you have an answer, what destroys trust, and what service businesses get wrong when their internal process becomes more important than the person experiencing it. This isn’t a veterinary professional explaining veterinary clients. It’s a conversation about client service with someone who has spent his career earning trust — and has experienced veterinary medicine from the client side.

Brendan Baker · Glen Baker · Ricky Sussams

1 hr 10 min

EP 002Business

Opening a veterinary practice sounds exciting from the outside. The reality is construction delays, hiring decisions, financing, vendors, technology, pricing, leadership, unexpected costs, and trying to keep practicing medicine while building an entire business around yourself. Dr. Lewis joins Unvetted for a candid conversation about what it actually takes to build a veterinary practice from scratch — what went right, what went wrong, what nobody warned her about, and what she would do differently knowing what she knows now. This isn’t a step-by-step guide to opening a hospital. It’s a conversation about entrepreneurship, ownership, risk, identity, and what happens when a veterinarian decides to build something of their own. Discussion lanes: The moment she decided to stop thinking about ownership and actually do it. What she underestimated before opening. Financing, construction, vendors, technology, and startup costs. Hiring a team before there is really a business yet. Becoming an employer and operator while still being a veterinarian. The decisions that looked smart on paper but failed in reality. What clients actually cared about versus what she thought they would care about. The emotional side of putting your own money and reputation on the line. What she would never do again? What she would absolutely do the same way tomorrow? Whether ownership ultimately gave her the freedom she expected.

Brendan Baker · Ricky Sussams · Courtney Lewis